One Does

ONE DOES
A STORY ABOUT THE IMPORTANCE OF THE INDIVIDUAL TO AFFECT CHANGE
At the tail end of her day, a single mother unwittingly carries out small acts of blindness, inaction and apathy. It takes a small gesture from a small person to set wheels in motion.

A WEE DISCLAIMER
This spot was independently financed without the assistance of any funding bodies, production companies or advertising agencies. I am not yet a professional director and made this happen with incredible assistance at all levels. We had a largely professional crew working at reduced rates, in some places eschewing fees entirely. They all, however, clicked with GetUp! and the need for Australians to really create the change we wish to see. The problems we face aren't from evil people in high places, but are the results of trillions of global acts that in many instances are thought-less. The solution to this comes from the very same wellspring: trillions of small acts that are thought-full.

Here's to that, then ...

Kess BD and crew
Melbourne

DIR: Kess Broekman-Dattner
PROD: Lei-Lani Terrell
EXEC PROD: Ken Williamson and Fabian Dattner
DoP: Katie Milwright
MUM: Rachel Cooper
SON: Finn Campbell
WRITERS: Fabian Dattner, Kess Broekman-Dattner, Evan Roberts
EDITOR: Chris Dea
SCORE: Ben Dudding
SOUND: Ben Cook